One of Toronto’s leading pitch competitions is back! The Digital Media and Gaming Incubator at George Brown College is proud to present the 2019 IT’S A START Pitch Competition.

In April 2019, ten startups will be selected to pitch their ideas in front of a live audience and judges at Digifest 2019. All startups have the opportunity to pitch their business idea, convince the judges of its value, and impress the crowd in 5 minutes for the chance to win cash, space along with an opportunity to attend Beijing’s Overseas Talent Entrepreneurship Conference (OTEC).

If you have an idea for a smart sustainable future product or service, please submit an application. We invite everyone from creative professionals, budding entrepreneurs, new startups, students or recent graduates to submit. Whether your business is a Mobile App, Game, VR/AR Media, Digital Design, AI, or Robotics, we would love to hear your groundbreaking ideas.

There is no fee to apply. 

Submission deadline is January 25, 2019 at 5 PM.

For questions, please e-mail info@torontodigifest.ca.



Clarity of Business Idea

Is your business idea clear and concise? What is unique about your business idea?


Has this idea been presented this way before? How does your idea compare to existing projects/ideas that address similar issues?


Is there a demand for your idea? Why would someone buy it?

Market Readiness 

How much more development is needed? Can you demonstrate market traction?


How easy is it to use?

Creativity & Design 

How is the project executed? Is the overall design clear and effective?


How realistic is your plan to execute this project? Does your budget take into consideration the logistics, production, technical requirements and other expenditures?

Probability of Success 

With the right investment and support, could this idea become a successful business?